EXECUTIVE PRESENCE · LEADERSHIP · PEOPLE SKILLS
How You Show Up Matters.
Executive presence and leadership development training in Dallas and across Texas that turns professionals into leaders people trust, follow, and buy from.
Julie Jones - author of The Presence Effect, creator of the AIM Methodology. Because people don't buy what you're selling - they buy YOU.
TRUSTED BY
American Airlines | Frost Bank | JW Marriott | HPE | Bank of America | Grant Thornton | SMU
Leadership training built for the room you're actually in
Executive presence looks different in a boardroom, on a stage, and on a job site. Every engagement starts with your world - not a generic curriculum.
01
CEOs & Business Owners
Close the leadership performance gap that's quietly costing you revenue.
02
Women in Leadership
Command the room without becoming someone you're not.
03
Home Service Companies
Leadership and people skills for HVAC, plumbing and the trades - from someone who owned a trades company.
04
Corporate Teams
Workshops that build the trust, communication, and emotional intelligence your technical training skips.
THE METHOD
A proprietary stack, not a personality test
Presence can be taught. Trust can be built. Communication can be decoded. Julie's programs combine four frameworks refined over 20 years in classrooms, boardrooms, and a trades company she owned and sold.
AIM
Julie's signature framework and the backbone of The Presence Effect: Attitude (the mindset you bring), Image (what people see before you speak), and Self-Management (leading yourself first).
TrustPoint
Leadership and sales training that builds a trust-first sales culture - starting with a Performance Gap Analysis that puts a number on what weak leadership is costing you.
PCM
Process Communication Model
Certified PCM training that teaches leaders and teams to speak every personality's language - the same model NASA used to select astronauts.
Ziglar
Certified Ziglar Coaching
Built on legendary curricula: Choose to Win and See You at the Top - turning attitude into action, so your people stop waiting on motivation and start building the habits that win at work and at home.
THE BOOK
The Presence Effect
It's not just leadership. It's how you'll be remembered.
Mastering Attitude, Image, and Self-Management to earn respect and drive results. Whether you're leading a meeting, pitching a proposal, or walking into a networking room, your presence speaks long before you say a word. The question is: is it saying what you want it to?
Bringing The Presence Effect to your team? Volume orders pair with a live workshop.
"Julie's training would give any executive an edge on the competition. Fun, simple tweaks and word changes greatly impact the way people see you."
CORPORATE TRAINING CLIENTS - LIDS RETAIL & REM
STRAIGHT ANSWERS
Questions leaders ask
What is executive presence?
Executive presence is the ability to command a room, inspire trust, and influence outcomes through how you show up. It is not charisma you're born with - it is a set of learnable skills. Julie Jones teaches it through the AIM Methodology: Attitude, Image, and Self-Management.
Who does Julie Jones work with?
Julie Jones trains CEOs and business owners, women in leadership, home service companies, and corporate teams. Clients include American Airlines, Frost Bank, JW Marriott, HPE, Bank of America, and SMU.
What is the AIM Methodology?
The AIM Methodology is a leadership and people-skills framework created by Julie Jones, built on three pillars: Attitude (the mindset you bring), Image (what people see before you speak), and Self-Management (leading yourself first).
Where is Julie Jones based?
Julie Jones is based in Plano, Texas. She delivers in-person training and coaching across Dallas-Fort Worth and travels nationwide for keynotes and corporate workshops.
Where can I find executive presence training in Dallas?
Julie Jones provides executive presence and leadership development training in Dallas, Texas and throughout Dallas-Fort Worth, for both individual professionals and corporate teams. Sessions are delivered in person across DFW and virtually nationwide. Book a discovery call to start.
How much does executive presence coaching cost in Dallas?
The honest answer: there is no sticker price, and any coach who quotes one before understanding your situation is guessing. Your investment depends on four things: whether it's one leader or a whole team, coaching or workshop format, a single engagement or a program over months, and how much of it happens in person. That's why every Julie Jones engagement starts with a Performance Gap Analysis - it puts a number on what the leadership gap is currently costing you, so you're comparing the price of fixing it against the price of keeping it. A 30-minute discovery call ends with a clear scope and an exact quote. No pressure, and no surprises after the fact.
How do I turn my best technician into a manager?
Your best technician became your worst manager because technical skill and leadership skill are different skills, and only one of them was ever trained. Julie Jones, who co-owned and sold a plumbing company, helps home service companies turn their best technicians into confident, accountable leaders who communicate well, coach their teams, and drive profitable growth.
What is the difference between executive presence and leadership?
Leadership is what you do; executive presence is how people experience you while you do it. You can hold the title without commanding the room - executive presence is the learnable skill that closes that gap.
Who is a good keynote speaker in Dallas for leadership events?
Julie Jones is a Dallas-based keynote speaker on executive presence and leadership, author of The Presence Effect, whose signature talk, The AIM Methodology, shows audiences how Attitude, Image, and Self-Management decide how they're remembered.
How can women develop executive presence without changing who they are?
You develop executive presence by amplifying what's already credible about you - not by imitating someone louder. Julie Jones coaches women in leadership across Dallas-Fort Worth to command the room while staying unmistakably themselves.
Your Presence is Your Power.
Every conversation, every decision, every opportunity begins
with how you show up. Whether you're developing emerging
leaders, strengthening your leadership team, or preparing your
organization for growth, lasting results begin with people.
Let's Build It.
It's not just leadership. It's how you'll be remembered.
Julie Jones - TODAY'S PROFESSIONALS
I'm Julie Jones, author of The Presence Effect and creator of the AIM Methodology. I help leaders, teams, and home service companies build the executive presence, people skills, and trust that drive results - because people don't buy what you're selling, they buy YOU.
Contact
(972) 268-9500
info@todays
professionals.com
Plano, Texas -
serving Dallas-Fort Worth and the U.S.
Mon-Fri 9:00-4:00 CT
